Taco Bell Unveils New Tajín Menu and Peso Pluma App Drop

Taco Bell has joined forces with Tajín and Latin music superstar Peso Pluma to introduce a spice-packed lineup featuring the Tajín Taco, Tajín Cheesy Gordita Crunch, and Tajín Pineapple Strawberry Freeze. Arriving at participating locations nationwide on August 13, 2026, this limited-time menu brings a tangy, spicy twist to classic fast-food favorites alongside an exclusive app rewards drop.

What Items Are Part of the Taco Bell Tajín Menu?

This flavor collaboration combines Taco Bell’s iconic Tex-Mex items with Tajín’s famous chili-lime seasoning and refreshing tropical flavors.

Tajín Taco ($2.99)

Priced at a suggested $2.99, this option features a hard taco shell loaded with Tajín seasoning. Inside, it is stuffed with seasoned beef, crisp lettuce, shredded cheese, Spicy Ranch sauce, and a fruity mango salsa. Every taco also comes with a separate packet of Tajín Clásico Seasoning so you can sprinkle on extra heat.

Tajín Cheesy Gordita Crunch ($5.99)

Available for a suggested price of $5.99, this upgraded classic puts a Tajín-seasoned crunchy shell filled with seasoned beef, lettuce, cheddar cheese, Spicy Ranch sauce, and mango salsa inside a pillow-soft flatbread. The outer flatbread layer is wrapped with melted mozzarella, pepper jack, and cheddar cheeses.

Tajín Pineapple Strawberry Freeze ($3.99)

To cool down the spicy meal, Taco Bell is serving a vibrant frozen beverage starting at $3.99 for a 16-ounce cup. The drink blends sweet tropical pineapple flavor with rich strawberry syrup and Tajín for a bold contrast of sweet, zesty, and tangy notes. Fans of iconic drinks might also want to check out how to grab a Free Mtn Dew Baja Blast After MLB 420ft+ Home Runs for another refreshing treat.

How to Claim the Exclusive Tajín Bag Charm Set

In addition to the food lineup, Taco Bell is giving fans a chance to score a rare piece of merchandise through Tuesday Drops in the Taco Bell app. The limited-edition Tajín bag charm kit includes a tiny Tajín bottle nestled in a hand-beaded holder, a mini Taco Bell bag designed to carry seasoning and sauce packets, and a heart-shaped charm displaying Peso Pluma’s signature logo. Only 400 total sets are available.

Follow these quick steps to attempt claiming one of these collectible sets:

1. Download the Taco Bell app and sign up for a free Taco Bell Rewards account prior to the drop date.
2. Open the app on Tuesday, August 18, 2026, ahead of the release time.
3. Navigate directly to the Tuesday Drops section inside the app.
4. Claim the bag charm set immediately at 2:00 p.m. PT before the limited supply of 400 runs out.

Tips for Ordering and Scoring Fast-Food App Deals

Maximizing your chances during quick app drops and getting the best value on limited-time menus requires a clear strategy.

• Set Reminders: Set an alarm a few minutes before 2:00 p.m. PT on August 18, 2026, so you are logged in the second the drop goes live.
• Update App Details: Ensure your payment method and profile details are saved in your app account ahead of time for faster checkout.
• Check Mobile Offers: Fast-food apps frequently run exclusive discounts; for instance, smart diners regularly claim $2 McDonald’s Breakfast Sandwiches weekly in the app to save money on daily orders.
• Try the Menu Early: Limited-time menu items like the Tajín Taco, Tajín Cheesy Gordita Crunch, and Tajín Pineapple Strawberry Freeze arrive on Thursday, August 13, 2026, so visit early while local supplies last.

The new Tajín-infused lineup at Taco Bell offers an exciting blend of chili, lime, and sweetness starting August 13, 2026. Be sure to check your local participating store to try the new items and log into the app on August 18 for your chance at the exclusive Peso Pluma merch set.