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About Me
Alicia
Alicia brings a strategic mindset and data-driven focus to the TopSave & DealOTD.com team. With a master’s degree in Industrial-Organizational Psychology and a minor in Advanced Analytics, she’s uniquely skilled at blending human behavior insights with smart data interpretation. Alicia helps optimize everything from user experience to offer relevance—ensuring that what you see on the site isn’t just timely, but thoughtfully curated to match what people actually want. Her background makes her a natural at balancing creativity with precision, and she plays a key role in keeping the TopSave & DealOTD engine running smoothly, both behind the scenes and on the front lines of content strategy.
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